Let's talk about the e-commerce scene in 2024, my friends. It is going to be riding the wave of 2023 and I want you to be sure to start the year off strong.


Here are 8 trends that are going to be the cornerstone to E-Com in 2024


1. AI and Personalization: You see, personalization is the name of the game, and in 2024, it's getting a turbo boost from AI. Picture this: algorithms analyzing customer vibes, predicting their desires, and serving up products that make them go, "Well, how'd you know I needed that?"

2. Sustainable E-Commerce: We're all earth-conscious these days, right? So, for startups, it's time to get on the eco-train. Sustainable practices, transparent supply chains – it's not just good for the planet, it's good for business. It's a win-win, my friends.

3. Augmented Reality (AR) for Enhanced Shopping Experiences: Imagine this: trying on that virtual pair of boots before hitting that 'buy' button. AR is turning online shopping into a front-row seat experience. It's not just shopping; it's a journey, an adventure. This is the trend I see taking a front seat in this e-commerce roller coaster in the next five years. We already are seeing it in e-commerce and even in real estate with people virtually staging homes. Keep your eyes open on this one.

4. Voice Commerce: Now, we're talking to our devices more than ever. Listen up – optimize for voice search. Your customers are just a few words away from making a purchase. It's like having a personal shopping assistant right in your pocket.

5. Mobile Commerce Dominance: We're living in a mobile world, my friends. Your website better dance well on those smaller screens, with smooth moves and easy taps. Mobile-friendly is not a choice; it's the rhythm of the digital dance floor. There are ways to build everything on desktop but it be optimized for mobile and that is going to be most important for your business to grow.

6. Blockchain Technology for Trust and Security: Trust – it's the glue that holds it all together. Enter blockchain, the guardian of trust in the digital universe. Secure payments, transparent supply chains – it's like having a digital handshake that says, "You can count on me."

7. Subscription-Based Models: Subscription, my friends, it's like a steady heartbeat for your business. Monthly boxes, exclusive services – it's not just a transaction; it's a relationship. Keep 'em coming back for more. I have people in my network that they made a million dollars in a day doing the Costco model but online. Subscriptions are AMAZING if you know how to do them correctly.

8. Social Commerce Integration: Social media is not just for scrolling. It's a marketplace now. Be where your customers are – Instagram, Facebook, Pinterest. Direct shopping from the feed, it's like turning social connections into business connections.


2024 is your year. Embrace these trends, ride the wave, and don't forget to enjoy the journey. It's a wild ride, but you've got the drive, and the trends to guide you. So, go out there and make it happen.



I look forward to hearing about your successes in 2024! These trends are the future and the future is now.